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Dinah Shore Palm Springs GolfThe Dinah Shore Nabisco Classic is scheduled March 26th through April 1st, 2007. For a little history on the event, read on about the Dinah Shore Palm Springs connection... One of the most popular daytime hosts was Palm Springs’ own Dinah Shore. A former radio and film star, the Nashville-born Dinah was most at home on the small screen: singing, chatting with guests, cooking, even flirting with her much-younger beau Burt Reynolds. She was also a natural athlete. Dinah took up golf her late 40s, not “simply for exercise or as a means to lose eight. I really enjoy playing. It’s a vital part of my life,” she said. She enjoyed it so much that in 1972 she inaugurated the first LPGA Dinah Shore Tournament. Originally billed as the Colgate Dinah Shore Tournament, Nabisco/Kraft took over sponsorship a decade later. By the mid-eighties, the tournament was ranked as the top woman’s celebrity event on the Ladies Professional Golf Association Tour. Past winners have included such well-lauded names as Nancy Lopez, Patty Sheehan, and Annika Sorenstam. But it was more than top players that drew hundreds of thousands of visitors to the tournament each year; it what the Advocate Magazine calls “A Sapphite Rite to Spring.” In late March, over 15,000 women fill the hotels of the Desert Region to enjoy and endless series of wild parties, concerts, special events, and more. Recognized internationally as “Where the Girls Are” (the flipside to the 1960 Connie Francis film), the community transforms into Land of the L-Word, where women worship the sun goddess, bath in holy chlorinated water, and honor amazons who wield clubs with effortless style and grace. Girl power and passion not withstanding, the real appeal to the Dinah Shore Nabisco Classic remains Dinah Shore. And it all comes down to memories of the Dinah Shore Hug. At the last hole of the last round on the last day of each tournament, Dinah Shore would stand to the side of the 18th green as the final paring approached. She’d wait patiently in her white nylon warm-up suit until the final putts dropped, then she’d stride onto the green in all her beaming blond glory, ready to reward the winner with a big ole Tennessee hug. The Dinah Shore hug was as important to the winner as the money and the glory. And with her passing in 1994 of Ovarian Cancer, a tremendous loss to sports and entertainment fans across the globe.
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